Advertising with Equipment Nashville and The Used Equipment Exchange

Where are U.S business's putting their ad dollars?

A recent poll by Nielsen Monitor-Plus and Printed in the August 2006 Entrepreneur magazine offers these results of how ad spending increased or decreased last year:

+23.3% Internet
+16.9% Spanish-language TV
+11% Cable TV
+10.1% Local Magazines
+6.7% National Magazines
-0.7% Coupons
-0.9% Local Newspapers
-1.0% Local Radio

As more and more companies scrutinize their ad spending, the increase in internet advertising seems to be head and shoulders above all other advertising mediums.

We offer, The Used Equipment Exchange, an online marketplace for buying and selling of used equipment. Our advertising dollars are mainly spent with pay per click programs with google, yahoo and ask.

To further enhance our advertisers exposure we are now launches our first local print publication, Equipment Nashville, Middle Tennessee's Premier publication dedicated to the construction industry. The first publication of this new magazine will be October 1, 2006, with a distribution of 10,000.

The results of this poll futher show that our online marketplace, The Used Equipment Exchange, along with our new local print magazine, Equipment Nashville, will offer our advertisers continued success and a smart return on their investment.

Thanks,

Ryan Hackett
Sales and Business Development
Used Equipment Exchange
Equipment Nashville